National Association of REALTORS Commercial Logo

Membership Marks Manual

Area of Isolation

The area of isolation—an amount of space equal to half the width of the block “R”—must be maintained around all sides of the logo. This space keeps the logo separate from other objects, such as typography, illustration, photography, borders, geometric shapes, or the edge of the printed piece.

Logo Color

You can reproduce the logo in any color, but we recommend that you use the official REALTOR® Red (Pantone 186). If you want to use another color, ensure:

• It’s a sharply contrasting single color.
• There’s adequate contrast between the color used and its background.
• That for a dark background, you reverse all components of the logo.

Logo Size

The recommended minimum sizes for the logo are that the block “R” should not be smaller than:

If you need to make the logo smaller than the minimum, ensure that the elements of the logo—the block “R,” the term REALTOR®, and the ®—remain readable and maintain the same relative proportions and spacing.

If you need to enlarge the logo to more than three feet in width, the registration marks must be readable at a distance of 20 feet.